Your Little Black Book on (Sales &) Marketing Strategy

Thanks for requesting our Little Black Book on (Sales &) Marketing Strategy. This guide will tell you:

  • Research: Brand Attributes
  • Research: Brand Awareness
  • Define Our Target Market Sectors
  • Sector Strategy: Purchase Processes
  • Strategy’s Overlap With Lead Generation
    • Competitive Comparison
    • Goals & Problems
    • Value Propositions
    • Evidence
    • Messaging
    • Communications
  • Targets & Objectives
  • Sales Support
  • Sales Integration

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