Your Little Black Book on Organising a Marketing Department
Thanks for requesting our Little Black Book on Organising a Marketing Department. This guide will explain:
- What assets do you need?
- Financial reports.
- Budget templates.
- Media, logos & brand guidelines.
- Company descriptions and personnel biographies.
- Which processes govern the department?
- Why ‘Marketing Procedures’ becomes the department bible.
- How to develop team skills and integration.
- Tools that help marketing departments.
- Guidelines when starting a new marketing job.